Obama vets plan health insurance sign-up campaign because Trump won’t

The president’s cuts to advertising, consumer assistance and outreach make it necessary, a former health official says.


By Jeffrey Young, huffingtonpost.com

If the Trump administration isn’t going to try to sell Obamacare to consumers this year, these Obama administration veterans are ready to step in.

Two former officials who worked on the sign-up campaigns for the Affordable Care Act’s health insurance exchanges when Barack Obama was president launched an initiative Wednesday called Get America Covered. In essence, it seeks to stand in for a federal government that, under President Donald Trump, is dramatically scaling back efforts to get the word out that enrollment season is about to begin.

“There needs to be an effort to basically try to fill in as many of the gaps as we can from what the administration is not doing,” said Lori Lodes, co-founder of Get America Covered. “We have a clear sense of what they’re not going to be doing, and it’s a lot.”

Read more at https://www.huffingtonpost.com/entry/obama-vets-plan-health-insurance-sign-up-campaign-because-trump-wont_us_59d41c34e4b04b9f9205ecc6

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