Black publishers in Las Vegas for winter conference

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Dorothy R. Leavell and Dr. Benjamin Chavis

Crusader Staff Report

Scores of Black publishers from around the country are in Las Vegas this week to attend the National Newspaper Publishers Association annual winter conference.

From January 24 to 27, the publishers will gather at the JW Marriott Las Vegas Resort to attend meetings that will update members on advertising revenues and the state of NNPA, an organization that represents over 200 Black newspapers in America, including the Chicago Crusader and Gary Crusader. The untimely deaths of several publishers in 2017 will also force Black newspapers to address succession issues.

Crusader Publisher and NNPA Chairman Dorothy R. Leavell and the organization’s president, Benjamin Chavis will lead the four-day conference. The NPPA executive team will also attend.

At the conference, Leavell and Chavis will present members with annual reports. The conference schedule includes meetings and workshops on strategic planning and marketing.

The conference was initially scheduled to take place in St. Thomas, U.S. Virgin Islands, which was heavily damaged by Hurricanes Irma and Maria in 2017.

Leavell aims to help boost advertising revenues by enhancing the NNPA’s profile and significance in the eyes of America’s biggest coporation.

Looking to Advertise? Contact the Crusader for more information.

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